Elaine Gantz Wright

An integrated marketing communications and development pro, I write and edit content that drives results. Specialties include creative copy, brand stories, social media, blogs, video, film, websites, landing pages, email, collateral, events, direct response, grant proposals, press releases, eBooks, newsletters, RFPs, whitepapers, and innovative cause marketing initiatives.

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Blogs

Blogs •

KFC - KFC UK&I is Voting for a Better Planet

“I’ve only had two rules,” the Colonel once said. “Do all you can and do it the best you can.” He always walked that talk, and at KFC, we still are. In fact, our innovative UK & Ireland team is setting the pace. They are putting KFC’s Done the Right Way mindset into action in a creative, new way. It’s called #PickYourSide and involves “Big Ballot Bins.” These unusual voting machines invite pedestrians on the streets of Southampton and Manchester to weigh in on society’s most pressing issues and...

A new way to celebrate our birthday

Fear not – we are still giving away free Slurpee drinks this summer. On July 1, 7Rewards® loyalty app members (yep… all 33 million of them), will receive one FREE MEDIUM Slurpee coupon in their account. The personalized offer is redeemable the entire month of July, allowing you the opportunity to treat yourself when it’s convenient for you, while helping us practice physical distancing in stores. If you’re skipping the store altogether, you can still find birthday-worthy delivery deals during t

Leading in the Time of COVID

In recent days, the media and community leaders have asked me how the Federation is faring on the anniversary of the tornado that devasted our campus and parts of Dallas a year ago this week. Frankly, I almost forgot there was a tornado, because the COVID-19 pandemic has eclipsed everything. When I’m asked, “How is the Jewish Federation bouncing back?” I usually respond that we’ve been bouncing forward. It’s been an amazing time. In many ways, the pandemic has ushered in an unprecedented opportunity to collaborate, rethink the meaning of community and the power of the collective.
Tomima's Blog •

Packing Panache: How to Take Your Lingerie on the Road

“What will I wear?” That’s probably the first question you ask yourself when you think about how to pack a suitcase for a trip. But, equally important is, “What will I wear . . . underneath?” It’s a package deal. Think about it. Have you ever packed your favorite sultry sundress – and not your strapless bra? Or, have you forgotten that perfect bra you always wear with your t-shirts, the one that caresses your curves but maintains your modesty?
Greg Bustin •

Peel Your Personal Onion

You’ve probably heard of the Socratic Method, but what is it exactly and what does it mean for you today? Socrates (470-399 BC) was a Greek philosopher who questioned his students in an unending search for truth. He sought to get to the foundations of his students’ and colleagues’ views by asking continual questions until a contradiction was exposed, thus proving the fallacy of the initial assumption. This became known as the Socratic Method, and may be Socrates’ most enduring contribution to p